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2 min read

Should Your Brand Offer Package Protection?

Offering Package Protection

As the Commerce landscape grows and evolves, we are all understandably expected to evolve with it. Despite the shift from brick-and-mortar to online shopping, consumers still expect a seamless experience from start to finish. A common misconception is that the customer journey ends when they hit checkout, however it is only just the beginning. In this article, we're going to delve into why your brand should offer package protection and the benefits it offers.

Protect Revenue

This impressive growth in online shopping has also come with a less impressive increase in lost and stolen packages. With 210 million packages stolen from US porches in 2021, it is costly to the business and results in poor customer satisfaction. This leaves very little room for error as consumers expect an increasingly high level of service. Not to mention that 83% of customers stated that they would not shop with a business again after experiencing poor delivery. Therefore, these incidents are extremely costly to brands.

Package protection not only protects your packages but also your revenue. In the case that a package is lost, damaged, or stolen, the package protection provider will cover the cost for a replacement to be sent out to the customer immediately. Companies such as Corso are simplifying this process to make it simpler, quicker, and easier for both the merchant and the consumer. Corso offers Green Shipping Protection which is added to the customer's cart for roughly 2% of the cart value and covers the package protection and last-mile shipment carbon offsets. If an incident does occur, the customer contacts the Corso team directly who will get a replacement shipped immediately, at no cost to the merchant. Corso fully covers the cost of the replacement order so brands can protect their revenue and ensure their customers have a positive and seamless experience.

Streamline Processes

Eliminating bottlenecks and streamlining processes improve efficiency and productivity within a business, which allows your team to focus on the tasks that will directly grow and amplify your brand.

Package protection helps to streamline processes as the protection provider will handle all customers with lost, damaged, or stolen orders and get a replacement sent out immediately at no cost and hassle to the business. This relieves a huge weight off of a business' shoulders as package claims with shipping couriers can be timely and more often than not, unsuccessful. The fast and painless process offered by package protection not only provides you with peace of mind but also keeps the customer content.

For example, Coro Green Shipping Protection provides a simple form requesting the order number and email where orders can be tracked or reported if lost, damaged, or stolen. From here, the Corso team process and resolve the issue in less than 24 hours.

Package Protection Services

Enhance The Post-Purchase Experience

Often the checkout is regarded as the endpoint of the customer journey, however, there is much more to the customer journey, the delivery experience. This can be the difference between creating a returning loyal customer and not. Rather than leaving the post-purchase experience up to the courier, providing shipping protection shows that your business cares and is going the extra mile to ensure packages arrive safely. In addition, this can help to distinguish your brand from the competition.

Along with package protection, Corso also offers last-mile shipment carbon offsets which customers will also be notified about. So, in addition to shopping in confidence knowing their package is protected, they can also feel good about doing their part for the planet. This is also a great step for your business to become more sustainable.

In summary, offering package protection to your customers saves your business money, time, and hassle all while improving your customer's post-purchase experience, building brand trust, and increasing the much sought-after customer satisfaction.

Corso Green Shipping Protection is designed to tackle the above by serving both the merchant and customer all while helping the planet.

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