9 min read
BUKU Marketing: Jan 11, 2023 12:30:00 PM
Every year Shopify releases a list of trends and projections for the following year and what can be learned from the previous year. It's called "Commerce Trends 2023: Industry Report". The information is pulled from proprietary data, insider experts, and...
12 min read
BUKU Marketing: Dec 28, 2022 9:43:30 AM
For online retailers, it's not just a matter of selling products to customers. You must also get those products to your customers in one piece.
3 min read
BUKU Marketing: Nov 21, 2022 1:39:32 PM
The holidays are just around the corner and what many consider the eCommerce event of the year is this week – Black Friday. Today we are sharing a gift guide of shops everyone should check out. We are sharing their missions, origin stories, imagery and...
4 min read
BUKU Marketing: Sep 29, 2022 3:19:15 PM
Want to best optimize your business performance? Start monitoring your shipping analytics. By measuring performance, you give way to growth and efficiency. Many brands are losing thousands of dollars shipping and not doing anything about it. You may have...
4 min read
BUKU Marketing: Sep 15, 2022 1:48:19 PM
Once a customer reaches the shopping cart, they only have a few more steps before finalizing their purchase. Increasing cart conversion and decreasing friction is what every brand should strive to do. You’ve taken the customer this far - you don’t want...
3 min read
BUKU Marketing: Aug 10, 2022 10:18:05 AM
Cart conversion is a pivotal metric for any eCommerce seller to track. It is calculated as the percentage of customers that complete an order after visiting the shopping cart. The higher the percentage, the better.
5 min read
BUKU Marketing: Jul 29, 2022 3:26:57 PM
Picking a shipping carrier can be overwhelming and difficult to understand. In order to stop losing excessive money on shipping you need to understand what each major carrier has to offer.
3 min read
BUKU Marketing: Jul 15, 2022 2:36:37 PM
The number one way to grow your business -- listen to your clients. Hear what they have to say, understand what their expectations are and surpass them. Brands have a responsibility to their customers, to listen and then act. There are many areas that...
2 min read
BUKU Marketing: Jun 9, 2022 11:53:31 AM
Free shipping is a trend that is here to stay. In February of 2005 Amazon prime was created with its universal free shipping. And this was the start of the customers expectation shift.
2 min read
BUKU Marketing: Apr 20, 2022 9:09:21 AM
Finishing a marathon is a euphoric feeling. On Monday, 28,000 runners hit the pavement for the 126th Boston Marathon. They say another action cannot match the sense of accomplishment passing that line gives to a runner. Similarly, the euphoric feeling of...
